Published

Op-Eds Appearing in Sports Business Journal


 
 

Columns Appearing in Media Village

Since Feb. β€˜22, Rob has contributed to MediaVillage examining how marketing professionals use sports to sell a product, convey a message, alter a perception, change a preference or simply just be there when memories are formed.

 

USA Today's Super Bowl Ad Meter: A Pop-Culture Conversation in Itself

February 15, 2022

Super Bowl Advertising Scores Big in Delivering Multi-Platform R-O-I

February 1, 2022


February 4, 2004